SMART HOUSE – REMA 1000

The film opens in a smart home, where the slightly smug owner can do everything from making a smoothie to unlocking the front door simply by voice command. Everything runs smooth until a trip to the dentist and a numbing Novocaine injection… Rema 1000 is a Norwegian supermarket chain. For many years they have ran their marketing concept: “Simplicity is king” wich is also their philosophy.

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